- Dates
- 2017-03-30 – 2017-04-04
- Kind
- Media promotion
- Where
- Beaver Island
- Carried out by
- Beaver Island Chamber of Commerce
- Eras
- Modern era
- Concepts
- tourismcommunication-and-connectionmedia
- Within
- Beaver Island
Summary
In late March and early April 2017, the Beaver Island Chamber of Commerce reported unusually high Facebook reach for a photograph by Frank Solle. Its updates described more than 31,000 accounts reached initially, rising to 44,300 and then nearly 50,000.
Evidence limits
The figures are an organization’s contemporaneous report of social-platform metrics. They document reported online attention, not independently audited reach, tourism conversion, visitor counts, or marketing return.
Sources
- The Chamber reported that a Frank Solle photograph had reached more than 31,000 Facebook users with more than 280 shares and 35 comments in under 24 hours, later 44,300 reach and 376 shares, and nearly 50,000 reach by April 4. These are self-reported platform metrics; the thread does not independently verify them or establish visitor numbers, bookings, or economic impact.forum · www.beaverislandforum.com · 11 · t011386
- The Chamber promoted a MyNorth fishing story and said member-business support for journalist outreach produced tourist spending and economic dividends. The promotion documents the Chamber’s claim, not independently measured reach or economic impact.forum · www.beaverislandforum.com · 12 · t012057
Added 9 August 2026. Recent changes
Cite this article
Beaver Island Archive, “Chamber reports exceptional social-media reach for a Beaver Island photograph, 2017”, https://beaverislandarchive.org/events/beaver-island-photography-social-media-reach-2017/, accessed [date], citing Beaver Island Chamber of Commerce, “Big Help For Beaver Island Marketing - Thanks Frank!,” Beaver Island Forum, March 30–April 4, 2017. (and 1 further source listed on the page).
Last revised 2026-08-09. Fill in [date] with the date you read it — this page is static and cannot know that.
BibTeX for “Chamber reports exceptional social-media reach for a Beaver Island photograph, 2017”RIS for “Chamber reports exceptional social-media reach for a Beaver Island photograph, 2017”